I’m a social media strategist specializing in organic growth, community-driven content, and brand storytelling that builds real audience connection. With a degree in Advertising Management and minors in Public Relations and Advertising Analytics, I bring both creative instinct and performance-focused strategy to my work across startups, agencies, and entertainment brands.

 

 I’ve led multi-platform content initiatives generating more than 385 million impressions at Crooked Media (including contributions to three Webby Award–winning campaigns), scaled artist Anna Duboc’s audience by 140,000+ followers and 15.2 million impressions, and managed strategy for 17 brands at TMV Group, driving triple-digit impression growth and large-scale influencer activations reaching 97 million followers combined. 

 

From launching user-generated content programs that increased merchandise revenue to growing early-stage brand audiences 8× in five months, I focus on building social ecosystems that feel human, responsive, and culturally relevant, because the strongest brands don’t just post content, they create communities people want to belong to.